Seagram's Gin was seeking to reposition itself as the go-to gin for the urban millennial.

Ready Set Rocket was brought on to pivot the brand's social and digital presence to reach the modern hustler—a new target audience not defined by money but by personal passion.

Client: Pernod Ricard      |      Agency: Ready Set Rocket      |      Role: Art Direction & Design

Re-positioning Seagram's Gin as the go-to gin for the Urban Millennial.

Ready Set Rocket was brought on to pivot the brand's social presence and help them reach the modern hustler—a new target audience not defined by money but by personal passion.

Seagrams – Site (D & M)-min (2)
Seagrams – Site (D1)-min
Seagrams – Site (D1) Gins-min
Seagrams – Site (D1) Cocktails Interior-min (1)